Berean Christian Stores Announces New Website and E-commerce Capabilities
Cincinnati, OH - November 2007
Berean Christian Stores has unveiled a new website as well as enhanced e-commerce capabilities allowing users a more convenient and consistent shopping experience to that found in Berean's retail locations.
Bill Simmons, president of Berean Christian Stores says, "The new site is the next step in our plan to provide enhanced levels of shopping to the marketplace. Berean has been an innovator with our in-store experience, providing customers with one of the best store models in the industry. This development extends this top-notch experience to the online arena," said Simmons.
Partnering with Innovative, a leader in providing e-commerce solutions to the Christian retail industry, Berean is able to offer an integrated solution across both print and e-commerce media, to ensure a seamless experience of excellent customer service to its customers. "We are particularly delighted that this solution is integrated across the web and in our print media," said Bill Schinkal, Director of Marketing. "Today, customers expect a seamless shopping experience from in-store to online, and this solution makes this possible for Berean's customers for the first time," continued Schinkal.
Larry Haege, president of Innovative, stated, "We are delighted to be partnering with Berean to provide an extraordinary customer experience. We're excited to be integrating the Berean message and promotions in consumer and church catalogs, Berean.com and e-marketing, maximizing their in-store experience-giving Christian consumers what they're looking for today," added Haege.
Berean Christian Stores is a privately held company based in West Chester, OH. There are currently 25 Berean locations in seven states across the country, with an average store size of 12,000 sq. ft. With over seventy-years of success in the Christian retailing industry, Berean Christian Stores strives to provide excellent customer service, outstanding value and an extensive product selection serving both consumers and churches. For more information on Berean Christian Stores, visit the newly enhanced website at www.berean.com.
Innovative, Inc. is a leader in cross-channel business tools and strategies for those in the Christian community, utilizing technology solutions, extensive Christian products experience and advanced business strategies on behalf of Christian Retailers, Broadcasters and Church Bookstores. Innovative is a CBA Endorsed Service Provider and has been providing retailers with church and other marketing solutions within the CBA industry for over 20 years.
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